In today’s complex workplace, employers are struggling to attract, retain, and engage talent with the skill sets required to meet their strategic objectives. At the same time, employees are looking for alternative work arrangements, flexible hours, more control over their time, and a consumer-like work experience.
The current job market favors job seekers, meaning employees can choose where they want to work and how they want to spend their time — and they’re being highly selective. Employees’ ability to call the shots has become a new source of competition for employers, forcing them to think differently about the experience they’re offering to potential candidates and current employees alike.
This ebook explores how organizations can use their HR systems and technologies to meet their “people” goals — and demonstrate that the things their candidates and employees value most have been thoughtfully incorporated into the work experience —including attracting the right candidates developing and retaining top talent, and driving engagement and productivity along the way.
Competing with Choice in Today’s Environment
There’s no greater disruptor to the status quo than the choice employees now have regarding where they want to work and how they want to spend their time. The fact is, employers and business leaders are being faced with dynamic forces impacting the work they’re trying to do, including adapting to changing demographics in the workplace, staying ahead of increasingly sophisticated customers, and attempting
to achieve business goals despite a shortage of skilled employees.
Sure, your longtime industry rival or the company down the street with that shiny new office is still your competition, but at a time when unemployment rates are at an all-time low and, according to the latest JOLTS results, job openings have climbed to an all-time high of 6.7 million,1 employees have more control over for whom they choose to work. For employers, there’s no greater competition today than the freedom of choice your current and potential employees can exercise.
The fact is, your employees can choose to stay in their current role, stay with the organization but look for a new role, find a job with another organization, find alternative work arrangements and take on more
entrepreneurial ventures, or decide to continue their education. These options represent new sources of competition for recruiters, managers, and team leads.
As an employer, your challenge is to keep the employees you have and cut through the clutter to get potential employees to choose your organization as the place they most want to work. How do you do
that? Start by thinking about the value proposition you’re offering to employees and how you can shape their experience at work. Because the type of experience you offer can set you apart from the pack — and
keep the people side of your business flourishing.
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